Thursday, September 19, 2013

Kraye Challenge Updates

The Howard Kraye Memorial Challenge---Year 1
Theme: Think Green

The Green Team- 
Merve Yilidrim
Earl Shank
Audriana Stark
Dr. Manuel Montoya
The Project-

Phase 1- Raise Funding for Project
Raise $1,500 seed funding to commence project via consulting for Cooperative Development Center (CODECE). To see full report, click on the clinks below.

Phase 2-  Develop Sustainability Package
Package components include:
Canvas bag
Water bottle
Seed from local farmers (chili and sunflower)
A booklet listing small changes individuals can make that will have a big impact on the planet. 

Phase 3- Market the Product
Sales campaigns around Albuquerque and UNM. Campaigns generated awareness of environmental sustainability movement. 

Phase 4- Tree Planting
A memorial tree was planted at Anderson School of Management in honor and remembrance of Professor Howard Kraye. 

$500 donated to the National Arbor Day Foundation- Replanting our National Forests.

Impact-
  • $2000 raised
  • 100 Sustainability Packages sold
  • Numerous plastic bottles and plastic bags saved from going to landfills or the ocean
  • 40 Pledges towards more sustainable lives
  • 11+ trees planted
  • Relationship with Cooperative Development Center

Photo Gallery
Students planting flowers and a tree in memory of Professor Howard Kraye, the inspiration for the Kraye Challenge Project. The tree is located just south of Jackson Student Center at Anderson School of Management.





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